Platform connections

Sign in, approve, done. No tags. No developers.

Maddet connects through each platform's official authorisation flow. You approve read-level access from your own ad account, and scoring begins on the next click.

Google Ads

Supported

Search, Performance Max, Display and YouTube campaigns

Read access

  • Campaign and ad group structure
  • Click identifiers (GCLID) and timing
  • Cost per click and placements

Optional, only if you enable it

IP exclusion and placement exclusion lists

Meta Ads

Supported

Facebook and Instagram campaigns across placements

Read access

  • Campaign, ad set and ad structure
  • Click identifiers (FBCLID) and timing
  • Spend, placements and delivery

Optional, only if you enable it

Placement and audience exclusions

Programmatic display

Supported

Display and network buys through supported DSPs and networks

Read access

  • Line item and placement structure
  • Click logs and timing
  • Cost and inventory source

Optional, only if you enable it

Domain and app block lists

Setup

From sign-up to first score.

  1. 1Create your workspaceSign up and receive your login details by email.
  2. 2Choose a platformPick Google Ads, Meta Ads or a display source from the connections screen.
  3. 3Approve accessYou are sent to the platform's own sign-in page to approve read-level access.
  4. 4Pick accountsSelect which ad accounts and campaigns Maddet should score.
  5. 5Scoring startsThe next click that lands is scored. Historical data backfills in the background.

Minutes, not a project

Setup is a sign-in and a few approvals. There is nothing to add to your website or tag manager.

Minimum permissions

Scoring needs read access only. Exclusion permissions are separate and off unless you turn them on.

Disconnect any time

Revoke access from Maddet or directly inside the ad platform. Scoring stops immediately.

Full detail on what is accessed and how long it is kept is on the security and data page.

Exposure estimate

Connecting takes less time than reading last month's click report.

Enter what you spend on paid media each month. The slip shows the range typically lost to invalid traffic at that level. The audit replaces the range with your real figure.

EXPOSURE SLIPIllustrative
Lower band (7.000000000000001%)
₹35,000
Typical (14.000000000000002%)
₹70,000
Upper band (22%)
₹1,10,000
Typical, over 12 months
₹8,40,000

This is an illustrative estimate based on typical invalid-traffic rates, not a live scan of your account. Connect your account for your actual numbers.

Swap the estimate for the real figureGet a free traffic audit